As we know that introductory text in a website is an excellent means of attracting visitors & sometimes it’s a requirement for best web development company now a days, many websites opt to display short explanatory text placed in a prominent position of a webpage layout, thus informing the visitors of what purpose the site serves. The best web design company crafts this powerful introductory text that suits the site requirement and is constructed accordingly.
In mere seconds, your site introduction can let visitors decide if they have landed at the right place. So, major website design company India lays stress on briefing an effective introduction for the site so that it randomly generates the visitor’s interest. So, let us view how an introductory text can showcase some better elements of your online business.
- Introductory Text Defines Goals
Every website supports a purpose or a goal that forms its basic component. In this regard, a thoughtful approach is needed to design a text that defines the ultimate goal of a site. The major goal of an introductory text is to let visitors know what your site is all about. But, to expect immediate call to action, your approach needs to be quick and persuasive. Contextual information on what the visitors can expect from your site will help them decide their stay time on the site.
- Value Proposition and Personality Depiction
Best web development company decides on multiple factors related to introductory text creation and depiction. Since it is one of the first things the visitor will see after landing on your site, a lame introductory text won’t get you any attention. So, it is perhaps a great idea to display and depict your company’s personality in the text, just as a web design company uses theme and colors to embody your brand’s personality. A simple and catchy text induced with personality speaks wonder for your business.
Moreover, informing the visitors about what you have on offer for them is another great idea. It is termed as ‘value proposition’ where you seek to provide the customers with a unique value offering of your business. A visitor might assume you to be an ordinary site if you do not present clever designs stating your web properties.
- To-The-Point Approach
Web design company in India understands the nitty-gritty of reaching to the visitors immediately. Remember, the users don’t spend too much of time on a single site. It is a possible way that they will quickly leave your site if the purpose of your business isn’t clear enough. So, a to-the-point and direct message in an introductory text informs the visitors what they want and how they can get it.
- Precise and Purposeful Text
Most web design company corresponds to your introductory text needs in a succinct way. The copy of the text prepared for your web page is kept precise and sufficed to 1 to 3 sentences, as contrary to thesis or lengthy abstracts. Short text says it all in an effective way, as long content drives the user into skipping the page thinking it to be a long-boring article.
An introduction that helps the first-time visitor decide on what the site is all about is one determining factor for them. A well-crafted introduction highlights the effectiveness of your business and calls for action.
- Distinctive Position Of An Introductory Text
Best web development company complies with the basic regulation of placing the introductory text at the right corner of a web page. Remember, it is something that each site owner would want the visitors to see at first stance, the major goal being to show it first before anything else.
There are two prominent positions a web development company decided upon for the text placement. One technique is to place the text at the top left, as the human tendency actuates that the web users are inclined to take a top left view of the page when they are in search of important features. According to Jakob Nielson’s study on eye-tracking, the top-left corner of a page layout is lean to users’ attention.
Another prominent position preferred by a web development company is top-center. An introductory text placed at top center of a webpage helps garner visitor’s attention.
- Typography and Styling
Several typographies chosen by best web design company has awarded expected result. To draw users’ direct attention, a perfect typographical composition coupled with styling size is but a must. The typography set in adequate styling size stands out distinctively among surrounding objects. Often the vividness of the surrounding objects hampers the view of the smaller objects, which is the prime reason why the typography size is carefully chosen upon.
- Illustrative Surrounding Visual Elements
To grab the visitor’s eye, best web development company use surrounding visual elements that directs the eye towards the text message. However, these visual effects mustn’t contradict with the introductory message otherwise it would deviate the visitor from the main lead message.
Best web design company designs an introductory text, that gets the first thing first to the visitors once they land on the site. A highly visible, perfectly stylized and precise introductory text adds to the advantage of major website holders.